Is Your Marketing Vendor Actually Earning Your Money?

Stop accepting dashboards full of impressions.

You're spending real money on marketing. But if your reports are all clicks and impressions — and you still can't say what a lead costs you — it's time to raise the bar.

This free two-page scorecard walks you through 15 quick questions across four areas:

• Reporting & Transparency — do you actually see where the money goes?
• Results & ROI — are they showing you booked jobs, or just engagement?
• Communication & Partnership — do they understand your business?
• Strategy & Proactivity — are they bringing ideas, or waiting for you to call?

You'll get a score out of 30, a straight-talk guide to what your score means, and the five red flags that deserve a hard conversation with your vendor.